DrKoop.com is dead

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Quote

John F. Kennedy

There is no strife, no prejudice, no national conflict in outer space as yet. Its hazards are hostile to us all. Its conquest deserves the best of all mankind, and its opportunity for peaceful cooperation may never come again. But why, some say, the moon? Why choose this as our goal? And they may well ask why climb the highest mountain. Why, 35 years ago, fly the Atlantic? Why does Rice play Texas?

We choose to go to the moon. We choose to go to the moon in this decade and do the other things, not because they are easy, but because they are hard, because that goal will serve to organize and measure the best of our energies and skills, because that challenge is one that we are willing to accept, one we are unwilling to postpone, and one which we intend to win, and the others, too.

Mon, 12/17/2001 - 07:26 — charlie.collins

Yeah, its the same old story. No real business model, couldnt keep the financing going. Former surgeon general C. Everett Koop helped found DrKoop.com in 1998, it will "cease operations" very soon.

DrKoop was in my opinion a great concept. The idea of making medical information available on the web is viable (and there are a plethora of sites out there doing the same thing.) However, the problem lies in how to make money doing that. There is no money in advertising, as DrKoop found out, and its very tough to establish a sales base late in the game.

Medical Info is great, but in order to be successful at running a huge company based off of that there has to be a revenue source, DrKoop never found it (several other models that center around medical information approach it differently and hopefully they will survive and make money.)

For more info see the linked news.com story. DrKoop.com is dead: news.com